How AI and Data Are Changing Cannabis Tech

In our latest episode of the Benmore Brief Podcast, we sat down with Mitch Barton, Director of Transformation at Sun Theory—a fast-growing cannabis company using data and software to streamline operations in one of the most complex regulated industries.

We discussed:

• His journey from philosophy student to cannabis tech leader

• How data is driving smarter decisions in cannabis operations

• The challenges of scaling with fragmented systems across retail and wholesale

• Why AI and automation are the future of cannabis analytics

• What extreme ownership looks like inside high-growth businesses

If you're curious about how technology is reshaping emerging markets—or how to build smarter, more efficient systems in regulated industries—this episode is for you.

Watch the full episode here:

Want to learn more about how we helped Sun Theory acheive their technology goals?

Click here to check out their case study.